There's a lot entrepreneurs can learn from @RealJayAbraham

... at the very least he's a genius.
If you feel like you need some breakthrough insights for your business, I urge you to listen to Anthony Robbins interview Jay Abraham here and here for Part One and Part Two.  It's something special.  By the end, you'll be looking for Parts Three, Four, Five and more!

A lot stands out and I won't try to re-preach Jay's sermon, but here is something that stands out from his hour plus on "How to Exponentially Increase Your Business."  For starters, if someone asked you "How many ways are there to increase your business?" you might list a dozen approaches.  In reality, there are only three ways to increase the revenue side of your business - any business:

1. Increase your number of clients and/or prospects.  (duuuuhhhh) To do this you must employ more than one way of bringing in clients, e.g., sales teams, outbound sales, inbound sales, direct mail, etc.  Most companies only acquire clients through one avenue but looking at other companies (even in other industries)  can show you some ways to raise the number of prospects.  Risk-reversal is the secret.  You've got to lower the customer's risk of doing business with you.
2. Increase your unit of sale.  This can be done by increasing your prices, pressing more add-ons and up sells or increasing the size of your product bundle so people pay more and also get more value.  While you're working to increase your customer base, also work to increase how much each customer spends with you. 
3. Increase the residual value of each client and/or their frequency of purchase.  More referrals.  More back-end sales.  Sales of warranties.  This can be done by reducing attrition, too, by the way.  The idea here is to deepen the relationship with your customers and involve them in capturing more business for you.

Do any one of the three and you will grow your business geometrically - imagine being just 10% more effective in each area.  If you can do all three of these at the same time even a little bit and your business grows exponentially (10% + 10% + 10% is typically more than a 30% revenue increase) and keeps growing!  And that's your goal!

Go back and listen to Jay's insights.  I guarantee you'll get something you can put to work for you.

Are you looking for more guidance on building and expanding your business?  Get your copy of "From Idea to Ignition: How to Get Your Business off the Ground" today and also check out "The Sales Monster - 10 Ultimate No B.S. #MonsterTips to Help You Sell More and Earn More Money NOW!"  Both are packed full of information and insights you can take to the bank!  Available for download right to your Inbox after purchase with tons of bonus material!

Mark Anthony McCray helps people live on PURPOSE, achieve higher PERFORMANCE and experience true PROSPERITY.  Be sure to subscribe to this blog so you don't miss a thing and forward this to a friend if you found it helpful. All material © Copyright, Mark Anthony McCray unless otherwise noted!



He can be reached in the following ways:
Mark@LiveBIGDieEmpty.com
Phone: 281-846-5720
Twitter: @LiveBIGDieEmpty
Facebook: http://www.facebook.com/LiveBIGDieEmpty
LinkedIn: http://www.linkedin.com/in/markanthonymccray/
Google+: https://plus.google.com/u/0/103149858138414160703/posts
YouTube: http://www.youtube.com/user/markanthonymccray

For more information on Mark as a speaker or presenter check out http://www.gigsalad.com/mark_anthony_mccray_houston

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Feel+Felt+Found (How to Get People to Hear What You're Saying)

Do you feel like you struggle to be heard when you most need to be?  Here's a simple way to offer advice that people NEED and have them actually LISTEN to you. You've heard it said that people don't care what you know until they know that you care. That's true! Now, here's the way to show them that you care quickly and in in a few short statements:

FEEL - "I understand what you're feeling." - Use this statement (or one like it) to make it clear that you are listening and relating to what is on their heart and mind.  This is to people that you aren't being condescending.

FELT - "I have felt the same way." - Show them that you've been there before...either in the same situation or in a similar one.  Now they feel like you can relate to them.  Don't lie.  Just be transparent and authentic.

FOUND - "Here's what I've found..." - Detail what you learned and how you rose out of that place in life. These become the action items you want them to take.

Don't quote these directly! That said, if you use this pattern, people will receive what they need to hear from you much better. They will feel that you care...and then care about what you know!  Once you're done sharing, honor their ability to process your words and leave them alone.  Watch if Feel + Felt + Found doesn't make you a better communicator!

Please leave me your comments so I know how to serve you better!! If this was helpful, forward it to a friend. If you like it and want more, check out The Expert Excellence Webinar (c) - Position Yourself, Promote and Profit as an Expert!   YOU NEED this training.  Your career needs it!  Get it today.  Remember, you're going to have to learn something different to get something different.

To your success!

Mark Anthony McCray helps people live on PURPOSE, achieve higher PERFORMANCE and experience true PROSPERITY.  Be sure to subscribe to this blog so you don't miss a thing and forward this to a friend if you found it helpful. All material © Copyright, Mark Anthony McCray unless otherwise noted!



He can be reached in the following ways:

Mark@LiveBIGDieEmpty.com
Phone: 281-846-5720
Twitter: @LiveBIGDieEmpty
Facebook: http://www.facebook.com/LiveBIGDieEmpty
LinkedIn: http://www.linkedin.com/in/markanthonymccray/
Google+: https://plus.google.com/u/0/103149858138414160703/posts
YouTube: http://www.youtube.com/user/markanthonymccray
Pinterest: http://pinterest.com/markmccray/

For more information on Mark as a speaker or presenter check out http://livebigdieempty.blogspot.com/p/about-mark_29.html

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You're talking already. Why not get paid?

You promised me you wouldn't enter 2014 with your business and career on autopilot, remember?  It's time to do something you've never done to get to some places you've never been.

I got over 50 speaking professionals to give me their BEST SECRETS for getting paid speaking engagements and I'm going to give some of them to you for in this exciting and informative coaching call.

Do you want to become a paid speaker and teach lessons from the things you've learned throughout your life? Of course you do! Speaking gives you the opportunity to help and at the same time, earn yourself additional income and, believe it or not, people will pay you to teach them the life lessons you've learned.

Public speaking is a business and it can become a BIG business for you.  Unfortunately, unless someone shares some guidance with you, you will basically need to start from scratch. Nobody knows who you are or what you can do. It can be very demoralizing not knowing what steps to take or how to get engagements.  You can get there, but it will cost you a lot of hard work, mistakes and money.  What I've done is put together information that would take you months (or years) to learn on your own.

Some of what I covered in this training call...

* The very first thing every successful speaker must do...

* How to get paid while you learn the speaking business (this is the best on-the-job-training you'll ever hear about).

* Where you can find the opportunities that NOBODY else knows about.

* More, more and more...

Purchase your download of this broadcast for just $7 HERE!

If you like it and want more, check out The Expert Excellence Webinar (c) - Position Yourself, Promote and Profit as an Expert!   YOU NEED this training.  Your career needs it!  Get it today.  Remember, you're going to have to learn something different to get something different.

To your success!

Mark Anthony McCray helps people live on PURPOSE, achieve higher PERFORMANCE and experience true PROSPERITY.  Be sure to subscribe to this blog so you don't miss a thing and forward this to a friend if you found it helpful. All material © Copyright, Mark Anthony McCray unless otherwise noted!



He can be reached in the following ways:

Mark@LiveBIGDieEmpty.com
Phone: 281-846-5720
Twitter: @LiveBIGDieEmpty
Facebook: http://www.facebook.com/LiveBIGDieEmpty
LinkedIn: http://www.linkedin.com/in/markanthonymccray/
Google+: https://plus.google.com/u/0/103149858138414160703/posts
YouTube: http://www.youtube.com/user/markanthonymccray
Pinterest: http://pinterest.com/markmccray/

For more information on Mark as a speaker or presenter check out http://livebigdieempty.blogspot.com/p/about-mark_29.html

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How to Turbocharge Your New Year's Resolution!

Here is a simple way to cut YEARS off of your trial-and-error process in any area and increase your success rate:  GET ADVICE!  There is safety in a multitude of counselors.  Sounds basic yet how many of you have scribbled yourself a little reminder to go get counsel?  Probably not many.

As we enter a new year, many people set resolutions, goals (or just make wishes if you're uncomfortable with that language).  In doing so, they often make a few basic mistakes:

#1 They fail to write down their objectives.  

#2 They don't take advantage of the power of accountability by sharing their hopes with others.

#3 They try to go it alone and do not incorporate wisdom from those who have attempted to make the same changes in their lives.

Need an easy way to accomplish the third one?  Call up someone in your city who's reached a level of success that you haven't and invite them to lunch! YOU PAY! For the price of a decent meal, you can cut years off of your process, save yourself tens of thousands of dollars, ulcers and headaches and more!  Not bad for such a small investment, huh?  An even more cost-effective way to accomplish the same thing is to take them to breakfast. It's hard to break the bank over pancakes and coffee!

You'll be surprised at how many very successful people will gladly give you a few minutes of their time. It's often small to them, but (trust me on this) can be HUGE to you!

So there you have it.  Be intentional about listening to what other people have to say this year.  Seek out people who know more than you do.  There is an old quote that says a smart man learns from his mistakes, while a wise man learns from the mistakes of others.  Obviously a fool doesn't learn at all.  You want to be wise.  Be wise.

If you're a member of my coaching group, check my latest post for two additional helpful tips! If you aren't, CLICK HERE for more information and join today! We will help you get your goals up!

To your success!

Mark Anthony McCray helps people live on PURPOSE, achieve higher PERFORMANCE and experience true PROSPERITY. Be sure to subscribe to this blog so you don't miss a thing and forward this to a friend if you found it helpful. All material © Copyright, Mark Anthony McCray unless otherwise noted!

He can be reached in the following ways:

Mark@LiveBIGDieEmpty.com
Phone: 281-846-5720
Twitter: @LiveBIGDieEmpty
Facebook: http://www.facebook.com/LiveBIGDieEmpty
LinkedIn: http://www.linkedin.com/in/markanthonymccray/
Google+: https://plus.google.com/u/0/103149858138414160703/posts
YouTube: http://www.youtube.com/user/markanthonymccray
Pinterest: http://pinterest.com/markmccray/

Click HERE for information on Mark as a speaker or presenter and HERE to learn about coaching programs to help you realize your potential and live more prosperously!

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